12-29-2013, 06:53 AM
Motorcycle companies are not big tv advertisers (I'm in that business,btw) but there are ample opportunities for more direct and targeted marketing for a niche product aimed at boomers. Just a complete miss on Honda's part, but they are more of a mass- market company. Their history is littered with niche products that received scant attention (GB500, S2000 sports car, etc) and allowed to atrophy.
