06-14-2015, 06:36 AM
(06-14-2015, 03:44 AM)redbirds_imp Wrote: Honda put zero effort in promoting the CB and seems to have little interest in the US market. Ducati has heavily advertised the Scrambler, going as far as to give it a separate web site. Glad I've got my CB and may try to buy another in future.This. Ducati has also invested massively in promoting their general brand among that target demographic (think of their product placement, in pretty much every millenial-appealing movie where a motorcycle could be fit in). Most people I meet under 30 that are new to bikes seem to have Ducati high on their hit list. Not surprising then that when they release a discount model (relatively speaking) it gets snapped up quick.
Not hating at all -- I love ducati and love to see them do well.