CB1100 Monthly Photo Challenge

[Gone in 60]

Actually, the cars look fairly similar for an interesting reason.

Chrysler’s sales were falling in the early’60s. The blame was largely placed on their chief stylist, Virgil Exner. Meanwhile, Bill Engel had just designed the smash hit Lincoln starting with the 1961 model.

What did Chrysler do? Fire Exner and replace him with Engel. So, it’s not surprising that by the mid ‘60s, Chrysler Imperials looked quite a bit like his earlier ‘60s Lincolns.