09-23-2025, 07:33 AM
Its always been a sad fact that the motorcycle industry (at least in North America) completely ignores daily riders like us. The sad thing is these bikes could be engineered to produce longer life cycles and better range and reliability to cater to daily riders, but the market research tells them we don't exist. Riding the bike once a week is exactly what they calculated for. Then there's profitability. You have to remember these bikes, much like their car counterparts, are being marketed and sold more like cell phones than vehicles. Before long the vehicle market will resemble the consumer electronics market much more closely. Products designed to fail with shorter and shorter lifespans, but the consumer isn't expected to care about that because you don't buy your cell phone anymore, you just **get** one with your service subscription plan. And it gets replaced every so often. Your old one goes in the trash.