12-09-2019, 05:48 PM
The Pan Am and the Bronx will be very fine motorbikes. But selling them will be a challenge. Both the ADV market and the naked streetbike market are very crowded, full with other "very fine" bikes. These other bikes (Japanese & European) will most likely be significantly cheaper, have a excellent reputation for reliability, have a giant aftermarket, and an acceptable-to-good dealership distribution (except Moto Guzzi 
). An other important problem with HD is their current clientele. I don't see the average current HD rider switch to a Bronx or Pan Am. So that means that HD will have to find buyers who are new to HD. And that's going to be very difficult. 
). An other important problem with HD is their current clientele. I don't see the average current HD rider switch to a Bronx or Pan Am. So that means that HD will have to find buyers who are new to HD. And that's going to be very difficult.