10-13-2020, 12:01 PM
A great example of a motorcycle "young people" want is the Husqvarna vitpilen 401.
Its light, inexpensive, torquey, eye-catching. And easy to ride.
A secondary example of a motorcycle that sells extremely well in those demographics is the triumph street twin...again. simple, relatively inexpensive, torquey, great sound, eye catching.
Young people don't like barriers to getting into motorcycling. They like fun and simplicity. They like to feel cool without really knowing what they're doing. They like to stand out. Z900s might also qualify but they're at the very top of acceptable pricing, and they don't feel as good as a twin to a new rider. Think more like an MT07 or an XSR700. Those are both massively popular with that demographic for the same reasons I stated above.
Outside of this you have irresponsible types who just want loud and fast. They want an r6 or a kawi 636.
Its light, inexpensive, torquey, eye-catching. And easy to ride.
A secondary example of a motorcycle that sells extremely well in those demographics is the triumph street twin...again. simple, relatively inexpensive, torquey, great sound, eye catching.
Young people don't like barriers to getting into motorcycling. They like fun and simplicity. They like to feel cool without really knowing what they're doing. They like to stand out. Z900s might also qualify but they're at the very top of acceptable pricing, and they don't feel as good as a twin to a new rider. Think more like an MT07 or an XSR700. Those are both massively popular with that demographic for the same reasons I stated above.
Outside of this you have irresponsible types who just want loud and fast. They want an r6 or a kawi 636.